A guide to conducting video interviews
Quick insights
- Video interviews enable you to connect with candidates without needing to meet in person.
- A mix of video conferencing tools, clear communication and consistent questions may help support the interview process.
- Small businesses can often get started with platforms they may already have.
Video interviews have become a common part of hiring for many businesses. Whether you're hiring employees for the first time or looking to streamline your current process, understanding how video interviews work may help you connect with candidates more efficiently.
How a video interview works
A video interview is a job interview conducted remotely using a video conferencing platform. You and the candidate join a call online to talk through the role, ask questions and get a sense of whether the fit is right. This format may help reduce travel time and costs, widen your applicant pool and make scheduling more flexible. For businesses exploring remote working, video interviews can also be a natural extension of an already virtual workflow.
Gathering what you need to conduct video interviews
Choosing the right platform
Many businesses already have access to various video conferencing platforms. While any platform with reliable video and audio may work, you might also look into dedicated interview software that may have more robust built-in evaluation features.
Testing your equipment
Before each interview, it can help to check your camera, microphone and internet connection. Testing ahead of time may reduce the chance of lags or audio issues that could disrupt the conversation. You may also want to close other applications to help your device run smoothly.
Preparing your space
Before joining a video conference, you might consider the following:
- Setting up in a well-lit room with a neutral background to help present a professional image
- Blurring your background if you don’t have a dedicated office space
- Sitting near natural light or a lamp to improve visibility
- Reducing noise and interruptions to help both you and the candidate focus
Video interview best practices for employers
A few thoughtful habits may help your video interviews feel more organized and fair.
Setting expectations with candidates
Letting candidates know what to expect may help them feel more at ease. You might share the platform you'll use, the expected duration and who they'll be speaking with. Sending a calendar invite with a clear link and any instructions may also reduce confusion.
Creating a consistent experience
Using the same set of questions for each candidate may help you compare responses more fairly. A simple rubric or scoring sheet may also keep your evaluations organized.
Following up after the interview
After the interview, you may want to take notes while the conversation is fresh. Letting candidates know the next steps and timeline may also help create a positive experience, even for those who aren't selected.
Common ways small businesses can approach video interviews
Starting with simple tools
As your hiring needs grow, you might explore additional tools, but platforms you may already use can often handle live video interviews. Managing human resources may involve balancing many tasks, and keeping the interview process simple may help you stay organized. If you're hiring a part-time employee, a video interview may also be a convenient way to meet without coordinating travel.
Keeping the process fair
Considering accessibility, such as offering captioning or alternative formats when needed, may help ensure all candidates have a fair opportunity. Treating each candidate with the same respect and structure can also help your business build a strong reputation.
In conclusion
Video interviews enable a flexible, efficient way to connect with candidates and move your hiring process forward. With the right tools, clear communication and a consistent approach, you can help create a positive experience for both you and your applicants. Once you've hired a candidate, designing an employee onboarding plan that includes a thoughtful onboarding checklist for new hires and a 30-60-90 day onboarding plan may help them settle in.
