PERSONALIZED FINANCIAL SERVICESBuilt for athletes. Guided by athlete experience.
Your career is filled with key moments, from your first deal to life after sports. At J.P. Morgan, you can team up with a financial advisor to receive personalized guidance, helping you make more confident financial decisions throughout your unique journey.
For more information about our relationship with Jayden Daniels and Nico Iamaleava, click here to learn more.
Helping you build, preserve and grow your wealth with guidance from real athlete experiences
Athlete experience
Access a network of dedicated advisors and specialists who work with athletes and understand their unique needs.
Personalized guidance
Benefit from personalized guidance with an advisor by your side, helping you confidently build your financial future.
Financial empowerment
Boost your financial knowledge with resources designed for athletes, informed by JPMorganChase Athlete Council experiences.
Your wealth deserves a team
Your earning curve is different. Partner with an advisor who understands where you are now and where you're going next.
- Manage irregular income
- Plan for taxes
- Build financial confidence
- Prepare for your next chapter
Our approach to fees
Advisor fees are based on services and products you choose. We’ll make sure you have a clear understanding of these fees up front. You can learn more by speaking with an advisor.
Get started today
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Advised clients generally have $25,000 or more in investable assets. Click below once to have a J.P. Morgan team member contact you.
Services built for athletes
Get personalized guidance that grows with you from college through your professional career and into life after the game.
Student Athletes & NIL
Early years
Starting out, we'll help you:
- Budget your NIL earnings and spending
- Plan for taxes
- Understand investing basics
- Establish credit for big purchases, like a car or home
- Build financial confidence
Professional athletes
Peak years
While you focus on your game, we'll help you:
- Invest to keep the money growing
- Use tax-smart strategies
- Plan around fluctuating income
- Navigate family and friend dynamics
- Prepare for your next chapter
Life after sports
What comes next
As you plan for life after competition, we’ll help you:
- Explore and invest in new ventures
- Preserve your wealth and lifestyle
- Prepare your family for inheritance
- Support causes you care about
- Plan the legacy you wish to leave
Your complimentary resource hub
Explore the J.P. Morgan Athlete Center of Excellence (ACE) hub for resources built for athletes, guided by athlete experiences, to help you build your financial knowledge and success - on your own or with the support of an advisor.
Invest with our advisors today
Partner with an advisor to build a plan based on what's important to you—whether that's making the most of your NIL earnings or planning for life after the game.
More than just advice—explore investing on your own
Build your investment portfolio on your own with Self-Directed Investing.
- Unlimited $0 commission online trades
- Fractional shares starting with $5
- Investing ideas from J.P. Morgan analysts.
Invest in the Chase Mobile® app or at chase.com.
Frequently asked questions
Student athletes can start earning real money earlier than most people—and that can be life-changing. Having a plan and the right team can help you keep more of it, support the people who matter, and turn today’s opportunity into lifelong momentum.
NIL income can trigger taxes fast—and the rules depend on your situation. What you owe often changes based on:
- The state where you live and the state where you earn income
- How you’re paid (cash vs. products, travel, services)
- Receiving compensation as an individual or through an entity like an LLC
Because everyone’s situation is different, it’s worth working with qualified tax and financial professionals to stay organized and plan for tax time—so there are fewer surprises.
Pause before you spend. First, make sure you understand what to set aside for taxes and what you want the money to do for you—today and long-term. A financial advisor can help you build a clear plan so your first check becomes a strong start, not a missed opportunity.
A financial advisor helps you turn income into a strategy—then keeps it on track as life changes. That can include:
- Cash flow and budgeting
- Planning for taxes and big purchases
- Investing aligned to your goals and risk comfort
- Planning for transitions beyond sports
- Coordinating with your circle (family, agent, attorney, accountant)
With JPMorganChase, you also get access to a broader team and resources as your needs grow.
Start by looking for an advisor who understands athletes’ realities—uneven income, taxes, short peak earning years, and the pressure to help others.
How to choose a financial advisor
- Check credentials and fit: Look for credible designations (like CFP®) and ask who you’ll work with day-to-day.
- Ask how they avoid conflicts: “Will you act as a fiduciary?” “How are you paid?” “Do you earn commissions?”
- Confirm athlete-relevant experience: NIL/taxes, budgeting and cash flow, investing basics, insurance and estate planning coordination, and planning for life after sports.
- Know what you’ll get: A clear plan, ongoing check-ins, and coordination with your agent, attorney, and tax pro—not just investment picks.
- Do a vibe check: You should feel respected, not judged—and comfortable saying “no” to family/friends requests.
What you can expect to pay
Advisor fees vary, but most fall into a few common models:
- Percentage of assets managed (often around ~1% annually, and may decline as assets grow)
- Flat annual or monthly fee for planning and ongoing advice
- Hourly fee for one-time help
- Commission-based compensation for certain products (ask when/why)
Before you commit, ask for the fee in dollars, not just percentages, and make sure you understand what’s included—planning, taxes coordination, investing, and how often you’ll meet.
When money shows up, requests often follow. Having a plan—and someone in your corner—helps you say “yes” with confidence or “not right now” with clarity. A financial advisor can help you set boundaries, create a giving strategy if you want one, and protect your long-term goals.