#63666a

#101820

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1.5rem

#676C6F

1.25rem

1rem

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Air Canada’s Ticket Sales Take Flight | Chase

Air Canada’s ticket sales take flight

Learn how Air Canada increased new customer transactions with Chase Media Solutions. 

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Incrementality is calculated using randomly selected test and control groups composed of digitally active consumers from a campaign’s targeted segment. The test group can view the campaign, while the control group cannot. The sales of both groups are tracked and then compared to calculate incrementality.

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